Unpopular Opinion?
#22 The Moderating Middle
Play Time:
7 Minutes
Listen/Watch on all major platforms (and most of the little ones too)
QUICK QUOTES:
"The moderating middle makes up the majority of drinkers, and yet they have the quietest voice."
"99% of people who buy low/no-&-light drinks are still enjoying alcohol-full beverages"
The 'moderating middle' is the mass middle ground in which 75% of the UK population is currently living, and yet they have the quietest voice.
Why?
In this solo episode, Denise takes us through the reasons why we don't hear from those who are regularly sampling low/no-&-light drinks alongside full-strength liquids.
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You Can Drink Your Own Way 🎤
Sonja Mitchell - Jump Ship
