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You Can Drink Your Own Way: Your Low/No Choices Are Valid
Personally, I don't care what you drink. I don't care if you choose alcohol-free beers, wines, spirits, or ciders if you prefer 0% or 0.5%, if you like mid-strength drinks, or if you're completely teetotal. It's not relevant to me, and it shouldn't be relevant to anybody else, how you choose to drink.

Denise Hamilton-Mace
16 hours ago4 min read


12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson
He's particularly critical of products that lead with alcoholic terms like 'gin' or 'whiskey' in their marketing: "I find it really misleading, and I find it dangerous from an expectation-setting perspective."

Denise Hamilton-Mace
6 days ago3 min read


Coasting: Why Going for Two is the New Going for One
The Mid-Strength Collective is "a powerhouse of leading mid-strength alcohol brands in the UK, united by a shared mission: to empower consumers with more choice in how they drink."

Denise Hamilton-Mace
Apr 144 min read


No Compromise: The ZENO Journey to Alcohol-Liberated Wines
The brand's name comes from the ancient Greek philosopher Zeno, whose four virtues - moderation, wisdo...

Denise Hamilton-Mace
Feb 203 min read


Game Changer: Alcohol-Free Brands Score Big in Sports
The Eisberg and England Hockey partnership joins a growing selection of sports organisations teaming up with alcohol-free brands, but...

Denise Hamilton-Mace
Jan 284 min read


World Alcohol-Free Awards: Open for entries 2025
These are the two questions that led to the creation of the World Alcohol-Free Awards back in 2022...

Chris Losh
Jan 93 min read


5 Low/No Brands Defying January in 2025
Not all low/no/light brands are jumping double-footed onto this bandwagon, preferring instead to bang the drum of low/no as a lifestyle...

Denise Hamilton-Mace
Jan 94 min read


Top 5 Most Downloaded Low No Drinker Podcast Episodes of 2024
Looking back on a year of podcasting, it’s interesting to see which episodes have caught your attention the most over the last 12 months.

Denise Hamilton-Mace
Dec 28, 20242 min read


Collaborators to Challengers: Big Drop Vs Alcohol Change UK in ‘Dry January’ Trademark Dispute
One of the UK’s leading alcohol-free brands, Big Drop Brewing Co, has successfully challenged a trademark on the term ‘Dry January’...

Denise Hamilton-Mace
Dec 28, 20243 min read


The BBQ Question: The Most Recommended Low/No/Light Drinks of 2024 from LND Podcast Guests
The top most recommended drinks of 2024 by the founders and industry experts guesting on the LND Podcast

Denise Hamilton-Mace
Dec 28, 20242 min read


Supermarket giant Tesco is gearing up for a low/no Christmas like never before
The superstore has seen a rise in purchases of low-and-no drinks throughout the year and is preparing to see those numbers surge in...

Denise Hamilton-Mace
Dec 9, 20241 min read


Lose Yourself Finding Alcohol-free Beverages
Despite the ever-increasing availability of alcohol-free drinks, finding them can prove daunting. Thankfully, the Better Without app and...

Mocktail Mo
Dec 9, 20246 min read


The Uk Welcomes 'The Destroyer Of Bad Vibes'... The Pathfinder
The Pathfinder Hemp and Root is a distilled non-alcoholic spirit that has taken the US by storm. The game changer brand is now available...

The Pathfinder
Nov 5, 20243 min read


Spencer Matthew’s Alcohol Free Spirit Brand Cleanco Celebrates Global No.1 Status With Brand Refresh
CleanCo, now the world’s leading independent alcohol-free spirit brand, proudly unveils...

CleanCo
Sep 28, 20244 min read


Spirits of Virtue Scoops Top Awards at the International Spirits Challenge
ALDI’s new Greyson’s 0% London Dry and 0% Pink non-alcoholic botanical drinks, have won...

Spirits of Virtue
Aug 25, 20243 min read


CleanCo Announces New On-Trade Listings Across Ireland as Part of Continued Expansion
The world’s leading independent non-alcoholic spirits brand CleanCo, announces its continued global expansion with 60 new...

CleanCo
Jul 31, 20242 min read


Low/No Winners at the 2024 Free From Awards
At the glamorous Free From Awards party in central London on Fri 21st June, some fabulous new alcohol-free drinks were crowned with golds!

Free From Drinks Awards
Jul 6, 20242 min read


Botivo X Maison François Collaborate on a brand new offering
Botivo To Launch Limited-Edition Botanical Aperitivo in Collaboration with Maison François

Botivo
Jul 5, 20242 min read


Big Drop Pumps Licence Model
Denise Hamilton-Mace talks to Alcohol-free brewer Big Drop about launching a crowdfunding campaign and international growth.

Big Drop
Jun 28, 20243 min read


Quarter Proof: Rebranding & Launching a New Vodka
Quarter Proof, the next-gen spirits company, announces the launch of its rebranded identity and revamped...

Quarter Proof
Jun 17, 20243 min read
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